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Samsung Releases Its New Neo QLED and Lifestyle TVs

Samsung has released its 2022 line-up of Neo QLED and Lifestyle TVs with a raft of new features including Next-Generation picture quality, more screen size options, customisable accessories, an Anti-Glare Matte Display and Dolby Atmos sound. They even have a new feature which reduces the amount of blue light emitted as it becomes night time.

The new TV range also has a completely new TV interface called Smart Hub which combines all the streaming services together in the one interface so users can move seamlessly between the different services, as well as other services and media.

Samsung says it’s created this new range to suit the evolving needs of how TVs are now being used in Australian homes because they’re not just for viewing movie – they can be used for work meetings, gaming and connecting with people as well. Samsung Electronics Vice President of Consumer Electronics, Jeremy Senior says: “Bigger screens, optimal sound quality and state-of-the-art picture quality remain of the highest priority for Australians as they look for premium at-home entertainment experiences.”

“Samsung’s Neo QLED TVs bring exceptional levels of colour and brightness to the viewing experience, producing a crisp and life-like picture, that can clearly be viewed in bright rooms, ideal for Australian living conditions,” he adds.

“The innovations Samsung brings to its range in 2022 allows Australians to have not just a TV, but a customisable and personalised screen that can be used to showcase and purchase art, experience content, work, play and connect with their favourite people,” Senior says.

What does the Neo QLED with its Neo Quantum Processor bring to the series?

The Neo Quantum Processor brings improved picture technology and sound to the TV series. With this processor, the TVs feature pristine, highly-detailed images and immersive soundscapes which Samsung says haven’t been available before for Australians.

The Neo Quantum Processor has a new Shape Adaptive Light technology which leverages the Processor’s AI algorithms to analyse lines, shapes and surfaces and control the shape of light from the Quantum Mini LED backlight, maximising the brightness and accuracy of shapes on the screen.

The result is a big leap in image quality which puts HDR content on full display, unlocking the enhanced 14-bit HDR processing which quadruples Neo QLED’s greyscale levels. Samsung states this all produces the most accurate image ever produced on a Samsung TV.

The Neo QLED also features Real Depth Enhancer, a multi-intelligence picture quality algorithm which creates a sense of realism by determining and processing an object on the screen against its background to create a sense of depth.

New feature reduces the blue light emitted by the TVs at night

Additionally, Samsung’s 2022 Neo QLED features the screen’s brightness and tone based on a built-in light sensor and sunset/sunrise information. As the ambient light changes, the screen will gradually reduce the amount of light and offer warmer tones, adjusting the blue light levels accordingly. This allows for a more comfortable viewing experience at night by reducing blue light.

The Neo QLED’s sound features have been upgraded as well – including the OTS or Object Tracking Sound which directs the sound to move across the room along with the object on-screen. The new TV range is the first to support Dolby Atmos with upwards and side-firing speakers for three dimensional sound without the need for peripheral devices.

As Senior says: “Samsung’s 2022 Neo QLEDs will offer Dolby Atmos directly out of the box. We are proud to incorporate industry-leading audio technology for an impressive three-dimensional sound experience. With multi-channel speakers placed throughout the TV, Neo QLED delivers a dynamic sound experience that tracks the actions from all corners.”

The new Smart Hub and apps can provide a whole new user experience

The Samsung 2022 smart TVs come with a new Smart Hub which puts content curation and discovery front and centre. This new Smart Hub allows users to have all of their favourite content on the one screen and they can seamlessly move between categories. For example, they can:

  • Access all the leading streaming services including international apps like Paramount+, Netflix and Disney+ as well as local favourites such as Stan, Kayo and Binge and all the catch-up TV apps.
  • Access free streaming TV with a variety of channels, including news, sports and entertainment. It’s 100% free and ready to use without additional setup required.
  • Buy and trade artwork on the NFT Platform: Samsung has collaborated with the prominent NFT marketplace, Nifty Gateway, to bring the NFT experience to Samsung TV customers. The application features an integrated platform for discovering, purchasing and trading digital artwork on Neo QLED and The Frame.
  • Smart Calibration: This feature allows users to fine tune the settings for optimal picture quality. Basic mode features a way of calibrating the screens within 30 seconds using a compatible smartphone camera, while Professional mode optimises the screens for picture quality in about 10 minutes.

Award-winning lifestyle TVs

Samsung’s 2022 Lifestyle screens blend design and technology for a more personalised experience. A new Anti-Glare Matte Display with anti-reflection and anti-fingerprint properties has been applied to The Frame, The Sero and The Serif, providing a better viewing experience. As a result, the new Anti-Glare Matte Display on Samsung’s 2022 Lifestyle screens received three verifications from UL.

  • The Frame now offers a realistic art viewing experience outside of a museum thanks to the anti-glare, low-reflection panel technology featuring an embossed, Anti-Glare Matte Display. It also helps minimise fingerprints and smudges, allowing users to enjoy their favorite artwork in excellent condition. The Frame comes in sizes ranging from 32” to 85”.
  • The Serif comes with a matte finish body to blend with the Anti-Glare Matte Display, elevating the iconic design to give a premium look and feel. With the addition of a 65” size option, The Serif is now offered in sizes ranging from 43” to 65”.
  • The Sero offers an optimised watching experience with its new Matte Display in both vertical and horizontal modes and will now be available in both Blue and White coloured variants. The new vertical MultiView takes multitasking to the next level, allowing users to simultaneously view different content on the top and bottom of the screen, or search information online while watching.

“As with any living space, light can often be the biggest challenge as reflections can impact the way people view and enjoy art and images. With this in mind, Samsung has incorporated cutting-edge anti-glare and anti-reflection technology into the newest model of The Frame, The Serif and The Sero, providing a realistic experience for when utilising the TV in Art and Ambient Mode+,” concludes Senior.

More accessory options customisable to users’ needs

The 2022 Samsung TV models also come with more accessories to personalise the user experience. The Auto Rotating Wall Mount and Stand accessories allow compatible TVs to inherit the vertical viewing experience from The Sero, allowing users to enjoy mobile viewing by automatically rotating their screens all from the convenience of the remote control.

To complement the accessory, the 2022 products will support a vertical interface, including the Smart Hub, and offer a vertical Multi View feature. It will offer apps such as YouTube as well as mirroring and casting in vertical mode. Lastly, lifestyle features such as Ambient Mode+ and Art Mode are also available in vertical mode. The new rotation key on the remote control lets users rotate the screen with a click of a button.

Additionally, with magnetic bezel options for The Frame and new full motion slim-fit wall mounts for all TVs, there are even more possibilities for personalisation with Samsung’s 2022 screens.

The 2022 TV and accessories range is available now. For more information visit: samsung.com/au/

About Samsung Electronics: Samsung produces cutting-edge TVs, smartphones, wearable devices, tablets, digital appliances, network systems, memory, system LSI, foundry and LED solutions.

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Moreover, the new models have even more smart features for a personalized viewing experience. LG OLED evo Featuring LG's most advanced OLED panel and the new α (Alpha) 9 Gen 5 intelligent processor, including brightness booster technology, LG's evo technology is built into the 2022 G2 series (LG OLED evo Gallery Edition) and C2 series, taking the home entertainment experience to new heights. Models from both series have been recognized with CES 2022 Innovation Awards for raising the bar with their excellent performance.2 LG OLED evo technology, offers higher brightness, clarity and detail, for lifelike images that almost jump off the screen. Brightness is enhanced even further by the new Brightness Booster Max (G2 series) and Brightness Booster (C2 series) features, which are enabled by the increased processing power of the α9 Gen 5.3 Widest Range of Screen Sizes Ever LG's 2022 OLED TV lineup also welcomes new screen sizes and stylish designs to give consumers more choice. In addition to the world's first 97-inch OLED TV and a new 83-inch model, the G2 series provides 77-, 65- and 55-inch options, ensuring the right size for practically any space in the home. The G2 series' refined Gallery Design lets users mount the TVs flush to the wall for a seamless, sophisticated look and better spatial integration in the viewing environment. LG's C2 series offers the most screen sizes of the 2022 lineup with a total of six. Ideal as a smaller room TV or for those who enjoy console and PC gaming, the first-ever 42-inch OLED TV adds to the C2 series' broad range of 83-, 77-, 65-, 55- and 48-inch models. New for this year, the upgraded C2 series features thinner bezels that help deliver more immersive viewing experiences and an elegantly slender design. LG α9 Gen 5 Intelligent Processor The new and improved LG α9 Gen 5 intelligent processor employs a deep-learning algorithm to enhance the upscaling performance of the latest OLEDs, giving images a more three-dimensional quality by making onscreen elements more distinct from one another. Equipped in G2, C2 and Z2 (8K) series models, the α9 Gen 5 also boasts the new Dynamic Tone-mapping Pro Algorithm, which individually processes over 5,000 areas on the screen, enhancing each to produce a more vivid and detailed image, in both brighter and darker parts of the picture. LG's latest processor also boosts audio quality via the AI Sound Pro feature, enabling the TVs' built-in speakers to produce virtual 7.1.2 surround. Completing the 2022 OLED TV U.S. line-up are B2 OLED TV series in three screen sizes (77-inch, 65-inch, 55-inch) and A2 series in two screen sizes 65-inch, 55-inch), both powered by the company's self-lit technology, α7 Gen 5 processor with Dynamic Tone-mapping, AI Sound Pro and virtual 5.1.2 surround sound. Upgraded UX LG's 2022 OLED TVs come with webOS 22, the newest version of LG's innovative Smart TV platform. webOS 22 offers a number of new personalization options, including customizable user profiles that allow each member of the household to tailor their viewing experience and enjoy easier access to their preferred channels, apps and content services. webOS22 also provides exceptional convenience with features such as NFC Magic Tap which allows for a simple way to mirror screen from mobile to TV,4 Room To Room Share, which allows for cable or satellite content mirroring via Wi-Fi from one TV to another in the home, so there's no need for an additional set-top-box on the second TV,5 and Always Ready which turns an LG TV into a media display when not in use. LG's webOS22 platform will also feature an updated LG Channels experience with over 350 FREE ad-supported channels including the NCAA Channel, exclusive to LG Channels featuring up to 50 NCAA Fall, Winter and Spring championships, both live and on-demand. Acclaimed Picture Quality LG OLED TVs continue to set the standard for picture quality. The panels used in this year's lineup have again been certified by Intertek for providing 100 percent color fidelity and 100 percent color volume – indicating that 2022 LG OLED TVs deliver accurate color reproduction, and can express every single tone and hue of the original source no matter how bright or dark the onscreen action.6 Additionally, all 2022 models are certified flicker-free by UL. Dolby Vision IQ with Precision Detail LG's latest OLEDs are the first TVs to adopt Dolby Vision IQ with Precision Detail.7 This new technology unlocks even more from Dolby Vision content, revealing detail in both bright and dark areas that were not perceivable before. And for equally immersive audio, LG's new OLED TVs deliver Dolby Atmos® spatial sound through their speaker system. Optimized for Gaming In a class of their own where PC and console gaming are concerned, LG OLED TVs offer a 0.1 millisecond response time (GtG), low input lag and up to four HDMI ports supporting multiple HDMI 2.1 features. Seamless cloud gaming is also available on LG OLED via built-in support for Google Stadia and GeForce NOW. With the Game Optimizer menu on LG OLED, users will enjoy being able to quickly select or switch between specialized gaming features and presets. 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The company's commitment to environmental sustainability and its "Life's Good" marketing theme encompass how LG is dedicated to people's happiness by exceeding expectations today and tomorrow. www.LG.com.

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